Turning ideas into experiences & capabilities

get to know me better →

I started as an artist. I didn't love the starving part, so I learned about design and business.

That's the short version of how I ended up here: running an early creative production agency, Maker and the Made, then moving into designing digital experiences, and from design into building and scaling businesses of my own and in working within enterprises in financial services, technology, healthcare, and entertainment, working with names like Disney, Electronic Arts, and IMG Media, anchored in one idea: design makes the systems and products people depend on to work better for them.

I've led 0-1 product rollouts from startups to enterprise, rebuilt broken experiences inside existing products, and built the teams that support them. Innovation means seeing where something is headed before it's ready, and turning that into something the business can act on now.

I started as an artist. I didn't love the starving part, so I learned business.

That's the short version of how I ended up here: running an early creative production agency, Maker and the Made, then moving from art into design, and from design into building and scaling businesses of my own. From there I landed in financial services, technology, healthcare, and entertainment, working with names like Disney, Electronic Arts, and U.S. Bank, anchored in one idea: design should make the systems and products people depend on actually work better for them.

AI is where that work lives today. It started with adaptive, personalized experiences inside the products I designed, grew into building AI products from zero, and now centers on people: workforce efficiency, enablement, and upskilling. I help enterprises and startups define the future of work and get their teams ready for it, with human judgment kept at the center.

Expertise
01
Design
20+ years practicing design at every stage and have also led teams through all of them. Enterprise systems, regulated products, medical devices, surgical robotics, and physical environments.
02
Innovation
I get to build the first version of things that don't exist yet, usually where the risk of getting it wrong is highest. Products, systems, new categories of work like AI.
03
Operations
I help shape how the work moves. Process, decisions, and the models that turn a roadmap into a product people use.
Design
Innovation
Operations

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

my superpowers

What I bring

the strengths behind my work

Insights

Look deeper — the answer’s usually hiding here.

Collaboration

The best ideas happen when we think together 𓃋

Speed

Quick, but never rushed ≫

Storytelling

Make people feel something ✦

Curiosity

Ask why… and then ask why again ∞

Literacy
agility

determining if that ideas deserves to live in the first place ✂

Insights

look deeper — the answer’s usually hiding here

Look deeper — the answer’s usually hiding here

best ideas happen when we think together →

The best ideas happen when we think together →

Collaboration

Collaboration

Sustainability

Judgement

small choices, long-term impact

The instinct to know what actually matters here.

The instinct to know what actually matters here.

quick, but never rushed

Quick, but never rushed

Speed

Speed

Visual Storytelling

Storytelling

make people feel something ✦

Make people feel something ✦

ask why… and then ask why again

Ask why… and then ask why again

Curiosity

Curiosity

Literary
agility

Literary
agility

determining if that ideas deserves to live in the first place ✂

Literary
agility

determining if that ideas deserves to live in the first place ✂

Literary
agility

determining if that ideas deserves to live in the first place ✂

Turning ideas into experiences & capabilities

get to know me better →

I started as an artist. I didn't love the starving part, so I learned about design and business.

That's the short version of how I ended up here: running an early creative production agency, Maker and the Made, then moving into designing digital experiences, and from design into building and scaling businesses of my own and in working within enterprises in financial services, technology, healthcare, and entertainment, working with names like Disney, Electronic Arts, and IMG Media, anchored in one idea: design makes the systems and products people depend on to work better for them.

I've led 0-1 product rollouts from startups to enterprise, rebuilt broken experiences inside existing products, and built the teams that support them. Innovation means seeing where something is headed before it's ready, and turning that into something the business can act on now.

I started as an artist. I didn't love the starving part, so I learned business.

That's the short version of how I ended up here: running an early creative production agency, Maker and the Made, then moving from art into design, and from design into building and scaling businesses of my own. From there I landed in financial services, technology, healthcare, and entertainment, working with names like Disney, Electronic Arts, and U.S. Bank, anchored in one idea: design should make the systems and products people depend on actually work better for them.

AI is where that work lives today. It started with adaptive, personalized experiences inside the products I designed, grew into building AI products from zero, and now centers on people: workforce efficiency, enablement, and upskilling. I help enterprises and startups define the future of work and get their teams ready for it, with human judgment kept at the center.

Expertise
01
Design
20+ years practicing design at every stage and have also led teams through all of them. Enterprise systems, regulated products, medical devices, surgical robotics, and physical environments.
02
Innovation
I get to build the first version of things that don't exist yet, usually where the risk of getting it wrong is highest. Products, systems, new categories of work like AI.
03
Operations
I help shape how the work moves. Process, decisions, and the models that turn a roadmap into a product people use.
Design
Innovation
Operations

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

my superpowers

What I bring

the strengths behind my work

Insights

Look deeper — the answer’s usually hiding here.

Collaboration

The best ideas happen when we think together 𓃋

Speed

Quick, but never rushed ≫

Storytelling

Make people feel something ✦

Curiosity

Ask why… and then ask why again ∞

Literacy
agility

determining if that ideas deserves to live in the first place ✂

Insights

look deeper — the answer’s usually hiding here

Look deeper — the answer’s usually hiding here

best ideas happen when we think together →

The best ideas happen when we think together →

Collaboration

Collaboration

Sustainability

Judgement

small choices, long-term impact

The instinct to know what actually matters here.

The instinct to know what actually matters here.

quick, but never rushed

Quick, but never rushed

Speed

Speed

Visual Storytelling

Storytelling

make people feel something ✦

Make people feel something ✦

ask why… and then ask why again

Ask why… and then ask why again

Curiosity

Curiosity

Literary
agility

Literary
agility

determining if that ideas deserves to live in the first place ✂

Literary
agility

determining if that ideas deserves to live in the first place ✂

Literary
agility

determining if that ideas deserves to live in the first place ✂

Turning ideas into experiences & capabilities

get to know me better →

I started as an artist. I didn't love the starving part, so I learned about design and business.

That's the short version of how I ended up here: running an early creative production agency, Maker and the Made, then moving into designing digital experiences, and from design into building and scaling businesses of my own and in working within enterprises in financial services, technology, healthcare, and entertainment, working with names like Disney, Electronic Arts, and IMG Media, anchored in one idea: design makes the systems and products people depend on to work better for them.

I've led 0-1 product rollouts from startups to enterprise, rebuilt broken experiences inside existing products, and built the teams that support them. Innovation means seeing where something is headed before it's ready, and turning that into something the business can act on now.

I started as an artist. I didn't love the starving part, so I learned business.

That's the short version of how I ended up here: running an early creative production agency, Maker and the Made, then moving from art into design, and from design into building and scaling businesses of my own. From there I landed in financial services, technology, healthcare, and entertainment, working with names like Disney, Electronic Arts, and U.S. Bank, anchored in one idea: design should make the systems and products people depend on actually work better for them.

AI is where that work lives today. It started with adaptive, personalized experiences inside the products I designed, grew into building AI products from zero, and now centers on people: workforce efficiency, enablement, and upskilling. I help enterprises and startups define the future of work and get their teams ready for it, with human judgment kept at the center.

Expertise
01
Design
20+ years practicing design at every stage and have also led teams through all of them. Enterprise systems, regulated products, medical devices, surgical robotics, and physical environments.
02
Innovation
I get to build the first version of things that don't exist yet, usually where the risk of getting it wrong is highest. Products, systems, new categories of work like AI.
03
Operations
I help shape how the work moves. Process, decisions, and the models that turn a roadmap into a product people use.
Design
Innovation
Operations

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

my superpowers

What I bring

the strengths behind my work

Insights

Look deeper — the answer’s usually hiding here.

Collaboration

The best ideas happen when we think together 𓃋

Speed

Quick, but never rushed ≫

Storytelling

Make people feel something ✦

Curiosity

Ask why… and then ask why again ∞

Literacy
agility

determining if that ideas deserves to live in the first place ✂

Insights

look deeper — the answer’s usually hiding here

Look deeper — the answer’s usually hiding here

best ideas happen when we think together →

The best ideas happen when we think together →

Collaboration

Collaboration

Sustainability

Judgement

small choices, long-term impact

The instinct to know what actually matters here.

The instinct to know what actually matters here.

quick, but never rushed

Quick, but never rushed

Speed

Speed

Visual Storytelling

Storytelling

make people feel something ✦

Make people feel something ✦

ask why… and then ask why again

Ask why… and then ask why again

Curiosity

Curiosity

Literary
agility

Literary
agility

determining if that ideas deserves to live in the first place ✂

Literary
agility

determining if that ideas deserves to live in the first place ✂

Literary
agility

determining if that ideas deserves to live in the first place ✂

Turning ideas into experiences & capabilities

get to know me better →

I started as an artist. I didn't love the starving part, so I learned about design and business.

That's the short version of how I ended up here: running an early creative production agency, Maker and the Made, then moving into designing digital experiences, and from design into building and scaling businesses of my own and in working within enterprises in financial services, technology, healthcare, and entertainment, working with names like Disney, Electronic Arts, and IMG Media, anchored in one idea: design makes the systems and products people depend on to work better for them.

I've led 0-1 product rollouts from startups to enterprise, rebuilt broken experiences inside existing products, and built the teams that support them. Innovation means seeing where something is headed before it's ready, and turning that into something the business can act on now.

I started as an artist. I didn't love the starving part, so I learned business.

That's the short version of how I ended up here: running an early creative production agency, Maker and the Made, then moving from art into design, and from design into building and scaling businesses of my own. From there I landed in financial services, technology, healthcare, and entertainment, working with names like Disney, Electronic Arts, and U.S. Bank, anchored in one idea: design should make the systems and products people depend on actually work better for them.

AI is where that work lives today. It started with adaptive, personalized experiences inside the products I designed, grew into building AI products from zero, and now centers on people: workforce efficiency, enablement, and upskilling. I help enterprises and startups define the future of work and get their teams ready for it, with human judgment kept at the center.

Expertise
01
Design
20+ years practicing design at every stage and have also led teams through all of them. Enterprise systems, regulated products, medical devices, surgical robotics, and physical environments.
02
Innovation
I get to build the first version of things that don't exist yet, usually where the risk of getting it wrong is highest. Products, systems, new categories of work like AI.
03
Operations
I help shape how the work moves. Process, decisions, and the models that turn a roadmap into a product people use.
Design
Innovation
Operations

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

LEADERSHIP

The skills that aren't on the portfolio.

Every project came down to the same things: getting people aligned, making the ambiguity workable, and leaving the team better than I found it.

Leading Teams

Building design, product, and innovation teams, and joining teams that already have their own way of working.

Sense Making

Moving an idea between executives, engineers, risk,and designers without losing what made it good.

Mentoring

Building the curriculum, playbooks, practice, and culture that let individuals and the teams keep going.

Decisions in Ambiguity

Most of my work starts before anyone knows the answer. Frameworks for deciding, and knowing which calls a person owns.

my superpowers

What I bring

the strengths behind my work

Insights

Look deeper — the answer’s usually hiding here.

Collaboration

The best ideas happen when we think together 𓃋

Speed

Quick, but never rushed ≫

Storytelling

Make people feel something ✦

Curiosity

Ask why… and then ask why again ∞

Literacy
agility

determining if that ideas deserves to live in the first place ✂

Insights

look deeper — the answer’s usually hiding here

Look deeper — the answer’s usually hiding here

best ideas happen when we think together →

The best ideas happen when we think together →

Collaboration

Collaboration

Sustainability

Judgement

small choices, long-term impact

The instinct to know what actually matters here.

The instinct to know what actually matters here.

quick, but never rushed

Quick, but never rushed

Speed

Speed

Visual Storytelling

Storytelling

make people feel something ✦

Make people feel something ✦

ask why… and then ask why again

Ask why… and then ask why again

Curiosity

Curiosity

Literary
agility

Literary
agility

determining if that ideas deserves to live in the first place ✂

Literary
agility

determining if that ideas deserves to live in the first place ✂

Literary
agility

determining if that ideas deserves to live in the first place ✂